Why Pure Cashmere?

Soft Beyond Compare

Unlike ordinary wool, pure cashmere is spun from the rare undercoat of the Kashmiri goat. These ultra-fine fibers create a fabric so smooth it feels like liquid luxury against the skin — no itch, no weight, just effortless comfort.

Warmth Without Weight

Cashmere is naturally insulating, holding in warmth up to eight times more efficiently than wool — yet it feels astonishingly light. It adapts to your body, keeping you cozy in winter and breathable in spring.

Elegance That Travels With You

Lightweight yet strong, cashmere folds easily into your bag and unfolds in perfect form. Whether it’s a wrap for cool evenings or a refined layer for a meeting, it transitions seamlessly from day to night, season to season.

Cashmere vs. Wool

shawl laid flat on a towel

Touch

Cashmere caresses, wool scratches.

Heat

Warms better with less bulk.

Feel

Drapes fluidly instead of sitting heavy.

Longevity

With care, high-quality cashmere ages gracefully while staying soft.

Cashmere vs. Blends

Not all “cashmere” is pure. Many are mixed with sheep wool or synthetics to cut cost. While blends may be durable, they sacrifice what makes cashmere extraordinary: its lightness, its natural loft, and that unmistakable softness.

Only 100% cashmere gives you the full experience — undiluted, breathable, luxuriously warm.

The Style Investment

Cashmere isn’t just a fabric, it’s a promise of timeless style. Its graceful drape and subtle sheen elevate even the simplest outfit. A neutral cashmere scarf, wrap, or sweater becomes a wardrobe signature — one that looks as refined ten years from now as it does today.

When you choose pure cashmere, you’re not just buying warmth. You’re choosing lasting beauty, effortless versatility, and the quiet luxury of a piece you’ll reach for again and again.


Cashmere Crush: NZ Edition

They tried it. They loved it. They discovered that once you wear pure cashmere, everything else feels ordinary.

Real Stories, True Elegance

“Luxury You Can Feel”


Pashmora’s pieces are simply exquisite, soft, warm, and perfect for New Zealand winters. I couldn’t be happier with my purchase

Olivia H., Wellington
“Elegance in Every Thread”


Lightweight, warm, and beautifully detailed. It feels made for our coastal climate, cozy without being heavy.

Sophie L., Christchurch
“An Experience, Not Just Clothing”


Pashmora isn’t just clothing, it’s an experience. The detail, the texture, the elegance, it feels like something truly special, made to be cherished.

Amelia W., Dunedin

Why Choose Pashmora?